FAQ
Frequently Asked Questions
What is a manufacturer’s representative?
Manufacturer’s representatives are independent companies that are contracted by manufacturers to function as a direct liaison with customers within a certain geographical area to sell and support their products. Unlike a dealer, a manufacturer’s representative does not buy products, mark them up and resell them. Instead, orders are placed directly with the manufacturer. Typically, manufacturer’s reps receive intensive training on the products they sell and do not overly diversify their product repertoire so that they can offer expertise and personalized attention to their customers.
What makes ARES different from other equipment suppliers?
Ares has over thirteen years experience assisting many of the most high profile research clients in the US with their facility layouts and equipment decisions. Because of the unique nature of this business, we believe that hand’s on experience is the only way to learn and be able to offer expertise to clients. However, this knowledge is only useful once the client’s needs are fully understood. Our consultative sales process involves a detailed Q and A period and often several visits to a facility before suggestions are made on equipment solutions. Because our community is small and word travels fast, it is imperative that we achieve full satisfaction from our customers. In addition, Ares actively seeks to partner with manufacturers who continue to pursue the most cutting edge advancements within the industry and are committed to customer service.
What types of training do ARES representatives receive?
Each manufacturer that we represent provides frequent hands-on training sessions for their equipment. In addition, Ares representatives are required to attend the Eagleson Institute program for Biological Safety Cabinet Technology and are certified bio-safety cabinet specialists. We also participate in local and national AALAS in order to help us understand the growing and changing needs of the industry. We believe that ultimately the best training comes from listening to our customers and service partners and learning from their expertise.
How is your equipment serviced and supported after purchase?
Ares has strong working relationships with the best independent certifiers and service companies who handle in-warranty and out-of-warranty service on all products we sell.
How do you know your customer is satisfied?
Our greatest end result is to achieve a referral from one of our customers to their colleagues. We believe that this is the ultimate testimony to a job well done. In addition, we always welcome constructive feedback on ways that we can improve and provide better service.
